20 MEMORABLE MOMENTS

20 MEMORABLE MOMENTS

1.  The C+F team receiving commemorative plaques from Ken Griffey Jr., Jay Buhner and Ichiro at home plate at Safeco Field before a game, in recognition of the “Mariners Classic Commercials Night” promotion. – Jim

2.  Driving like a Grand Prix maniac to deliver an RFP for the Sound Transit advertising account (we were still collating the RFP in the car!). The response had to be delivered by 2:00 PM. I screeched to a stop in front of the Sound Transit headquarters, Betti sprinted to the front desk to deliver our package—which was time stamped 2:00:00! (Oh, and we won the account.) – Jim

3.  Winning the Premera account required an in-office visit in the final selection. We’d just moved into new Pioneer Square offices with no furniture yet. IA (Interior Architects) raced into action—dressing the space by bringing furniture from their office and gathered from their vendors. It looked great. We made sure all four employees and five freelancers were in the office during the visit. (We won and have had nearly 20 great years together.) – Betti

4.  We were scheduled to do some remodeling in the Pioneer Square office. A construction crew was going to knock down a wall on Monday. Over a couple of beers, we kicked and punched holes, wrote graffiti, spray painted a giant bullseye target on the wall, because, you know, it was going to be torn down. On Monday, we got to work and the wall we’d destroyed was still standing and the crew had removed an entirely different wall. Guess who read the plans wrong? Hint: it wasn’t the construction guys! – Anyone who participated in the demolition

5.  Jim went running one evening in Pioneer Square after a particularly stressful day. After stripping down for a shower in the locker room located near the lobby, he decided to use the adjoining restroom. Well, he forgot the key to get back into the shower area. Yup, trapped naked in the building bathroom. Banging on the door, screaming and using paper towel(s) to cover himself, the maintenance guy finally turned the hallway corner to investigate. “WHOA, don’t do that,” he said quickly turning his back. (Jim was saved but the two of them could never look each other in the eye again.) – Betti

6.  The Pod-War between Dick’s Burgers and In-N-Out. This resulted in a Dick’s side of the pod, an In-N-Out side of the pod and even a built-out Burger Decision Tree to group all the different type of burgers. – Dimitri Perera

7.  If any of you follow the Red Zingers, you’d know that Tim remains a steadfast soccer player in a men’s adult league. He was enthusiastically playing at our summer parties with 11-year old twins, his 10-year old son, and a fellow staffer who had played in college. Tim showed his talent by falling into the wading pool as he was showing everyone his foot skills. – Linnea & Alissa Soo

8.  Mike and Betti went to Purdue to talk about working with the university. First, we showed up an hour late, not knowing about the time change between Chicago and West Lafayette. Then, somehow Mike shattered a water glass that flew across the table and spilled water (and glass) over the client’s computer. Finally, Betti walked out with sunglasses, put them on and discovered she’d “stolen” them from the client. (No, we never worked for Purdue University.) – Betti, Mike & Teri Thompson (our potential Purdue client and former Safeco client)

9.  This one time, we drove out to Chateau Ste. Michelle for a meeting and Colby’s seatbelt wouldn’t unbuckle. She was basically stuck in the back seat of Amber’s car, and after a while, we were at the point where we were seriously having to debate, “Do we just leave her here while we do this presentation?” And I mean, look, it’s a seatbelt — there’s really no way to help someone out of that without bending a few HR rules. But Calvin ultimately freed her and we all grew closer that day. – Paul Balcerak

10.  And there are plenty of memorable moments about Jim and his vocal talents:

We once hosted a karaoke party for Seattle Children’s, where Jim got up immediately to sing joyfully, shake his hips like Elvis, and successfully recruited others to be his back up dancers. And now I think he’s eying folks to do the same for the 20th! – Rebecca Arbeene

Jim Copacino and Kate Gosser joyfully singing with the band at our 10-year C+F anniversary party at SAM Sculpture Park.

The Copacino guys, Jim and Chris, showing off their karaoke enthusiasm at Jim’s 60th birthday party at Greenwood Collective. Oh, then another time at Kona Kitchen. Oh, and then at the Rickshaw (more than once).

11.  Mike Hayward convinced to get out and dance at the 15-year C+F Quinceañera party at Kasper’s (by Katharine Fitzgerald—only a client could convince him) – C+F staff attending the Quinceañera

12.  During the 2001 earthquake, we were in Pioneer Square and my desk was in the historic part of the building. This is the day I learned I will never be the hero in a life-threatening situation. At first, I thought a big truck was passing along First Avenue so I stood up and headed straight for the plate-glass window. Everyone else was huddled in a door frame and Aaron (Chapman) called me over. I looked at him like a deer in the headlights and said, ‘Let me get my pocketbook.’ He had to yell at me to snap me out of it. I joined everyone in the door frame and I was so freaked out, Aaron probably has my fingernail marks in his arm to this day. – Cameron Wicker

13.  The HAL cruise from Vancouver to Seattle was a memorable week-end for many:

People still talk about how fun it was, what a great bonding experience it was for the staff and a great introduction to cruising and HAL. – Tonya Murphy

Agency HAL Cruise of 2016! It was probably the best work event I’ve been a part of in my career. Probably because we were all on a ship together, but it was the first time some of us ever talked to each other or really got to know one another. – Dimitri Perera

When we took the Holland American Line Cruise to Vancouver BC. The best part about the cruise was the Northern Lights club. We had the place to ourselves and spent the entire night dancing away. Who knew C+F had the best dancers? – Melody Kromer

14.  Coming on board as Strong Against Cancer was in full on development mode, and soon followed by its big debut during halftime of the Seahawks vs. 49ers Thanksgiving Day game. It was pretty cool to see Russell Wilson introduce Strong Against Cancer and Seattle Children’s to a national audience. Never had a simple flex pose taken on a more powerful meaning, and never had I been more thankful to work with such incredible people. – Rebecca Arbeene

15. In my first 6 months of working at Copacino+Fujikado I had the opportunity to sit in on a Symetra recording session. This session was particularly special because it wasn’t just a voiceover recording. We were recording a cover of Higher Higher by Jackie Wilson. We had a full band, complete with backup singers, trumpets, saxophones and a tambourine. It was such a remarkable experience to record a song from start to finish. – Melody Kromer

16.  Running down to the Walgreens in the middle of our Parking Santa green screen shoot with Sun (Yi) and Santa in tow to pick out new eyeglasses. It wasn’t nearly the weirdest thing that happened at Walgreens that night, for sure. – Andrew Gall

With our last four memories compliments of Tonya Murphy:

17.  When Mike lost an Apple Cup bet to Qwyn and Shah, and had to eat I think it was 4 packs of Easy Mac in one sitting. – Tonya Murphy

18. We were in the Pioneer Square office and a woman in the building across from us would walk around naked. One time I went to talk to Steve and he was super distracted, and later admitted it was because of the happenings across the street. He was actually irritated that I interrupted him. – Tonya Murphy

19.  The white elephant year when Jim had to leave early, but selected a gift before he left and it was “bald man comb” that Steve had brought. I thought Steve was going to have a stroke he was laughing so hard when he saw Jim had selected his gift. – Tonya Murphy

20. The white elephant year when Erin Hanson got the gift “15-minute massage, from Jim Copacino”. Maybe not the most HR appropriate, but I still laugh when I think about it. – Tonya Murphy

But wait, there’s more. It just wasn’t possible to stop at 20 stories at our 20th Anniversary.

21. Tim’s Tales (#1) As a driver of automobiles, Jim is a great copywriter. Stories of his adventures behind the wheel are legend. Such as the time he raced up First Avenue, late to a recording session. Miraculously, he found a spot right on the street in Belltown. Just like they show you in Driver’s Ed, he opened his door without looking. And just like they show you in Driver’s Ed, an oncoming car dramatically took off his door. “Hi guys. I’m gonna be a few minutes late.” – Tim O’Mara

Tim O’Mara
Director of Strategy and Consumer Insights
15 years

22. Tim’s Tales (#2) When I joined the agency, Betti was spending 2 full days a week at REI as acting Director of Marketing. As such, she occasionally missed C+F pitches. Jim came up with a handy device–a cardboard cutout of Betti’s head which he introduced in the meeting and it always got a laugh. One morning I arrived extra early, walked by Jim and Betti’s office and saw Betti’s disembodied head staring at me from the conference table. I jumped so high I think my head nearly scraped the ceiling. – Tim O’Mara

23. Tim’s Tales (#3) The Metal Roofing Alliance is a manufacturers trade organization that participates in a large annual trade show called—we kid you not—MetalCon. To introduce the MRA’s new logo and tagline that we created, the group staged an event at MetalCon that concluded with Jim and Tim acting as flag bearers and leading a 75-piece marching band through the show floor—to the bewildered looks of hundreds of conference attendees. – Tim O’Mara

24. The Chris Chronicles (#1) In April of 2008 I wasn’t working at Copacino+Fujikado. I left the agency in June 2006 to explore a little, working for the Mariners and in wine sales and marketing. By the Spring of 2008, I was missing the creative, collaborative environment of an agency and pondering making a return to agency life. Coincidentally Betti reached out to go to lunch. I thought it was going to be a “how-are-you-lunch,” but the conversation quickly turned to me coming back and working at C+F.

We had a great lunch, talking about my potential future at C+F and what would it mean if I returned. We had eaten at Julie’s Garden, a casual Southeast Asian eatery in Pioneer Square that was an agency favorite when we were located at 1st and Yesler. We finished lunch and Betti encouraged me to come back to the office and say hello to some people. Still in conversation, we got up from the table and obliviously walked out the door—neither realizing we hadn’t paid.

It wasn’t until we got back to the agency that we had a simultaneous realization we had skipped out on the check. Being frequent customers at Julie’s, while also fearing “Julie’s” wrath (and those who know Julie know THE wrath) if we were to show our face there again, the overdeveloped sense of responsibility that pervades our culture kicked in letting us know we must make good on our “free” lunch. And quickly. So, I quickly walked back to Julie’s, sheepishly entering the restaurant and explaining what had happened. She was fully aware, but luckily also thought it was funny. I paid the bill and then focused on my excitement about returning “home” to C+F. – Chris Copacino

Chris Copacino
Account Director/New Business
14 years

25. The Chris Chronicles (#2) I was 18 years old and working at the agency in the summer. I never knew exactly what my day would have in store for me. Help on client research? Sounds cool. A run to Dubs Inc? On it. Filing media invoices? Yep. Appear in a shoot as cheap (read: free) talent? I got you.

But one day I was greeted with a surprise. We were submitting an RFP to a hospital in Boise, ID and the team needed the entire night (and some of the morning) to finish the proposal. With the deadline for submission being close of business the morning it was finished, and the prospect requiring a hard copy submission, we had but one choice: SEND CHRIS. As I blissfully entered work that one summer day Betti greeted me with, “You’re flying to Boise this morning.” After realizing Betti wasn’t carrying out Jim’s dirty work of breaking the news I’d been sent to military school in Idaho, I was told about the RFP, the looming deadline and the need for me to get a cab to the airport pronto with the RFP in hand since my flight was leaving in a couple hours.

So I did just that. Off to SeaTac, boarded a Horizon Air flight to Boise. Touched down in the “City of Trees” (true nickname), hailed a cab to the hospital, dropped off the proposal—with confirmation of receipt for those scoring at home—in plenty of time, had a nice lunch in the summer Idaho sun and then headed back to the airport for my return flight to Seattle. All in a day’s work, right? Well, yes. And it was actually a great lesson for my future career in agency life: Flexibility. Because you never know what a day is going to bring. And if you need any Boise lunch recommendations, well, I got you. – Chris Copacino

20 MEMORABLE MOMENTS

20 MEMORABLE MOMENTS

1.  The C+F team receiving commemorative plaques from Ken Griffey Jr., Jay Buhner and Ichiro at home plate at Safeco Field before a game, in recognition of the “Mariners Classic Commercials Night” promotion. – Jim

2.  Driving like a Grand Prix maniac to deliver an RFP for the Sound Transit advertising account (we were still collating the RFP in the car!). The response had to be delivered by 2:00 PM. I screeched to a stop in front of the Sound Transit headquarters, Betti sprinted to the front desk to deliver our package—which was time stamped 2:00:00! (Oh, and we won the account.) – Jim

3.  Winning the Premera account required an in-office visit in the final selection. We’d just moved into new Pioneer Square offices with no furniture yet. IA (Interior Architects) raced into action—dressing the space by bringing furniture from their office and gathered from their vendors. It looked great. We made sure all four employees and five freelancers were in the office during the visit. (We won and have had nearly 20 great years together.) – Betti

4.  We were scheduled to do some remodeling in the Pioneer Square office. A construction crew was going to knock down a wall on Monday. Over a couple of beers, we kicked and punched holes, wrote graffiti, spray painted a giant bullseye target on the wall, because, you know, it was going to be torn down. On Monday, we got to work and the wall we’d destroyed was still standing and the crew had removed an entirely different wall. Guess who read the plans wrong? Hint: it wasn’t the construction guys! – Anyone who participated in the demolition

5.  Jim went running one evening in Pioneer Square after a particularly stressful day. After stripping down for a shower in the locker room located near the lobby, he decided to use the adjoining restroom. Well, he forgot the key to get back into the shower area. Yup, trapped naked in the building bathroom. Banging on the door, screaming and using paper towel(s) to cover himself, the maintenance guy finally turned the hallway corner to investigate. “WHOA, don’t do that,” he said quickly turning his back. (Jim was saved but the two of them could never look each other in the eye again.) – Betti

6.  The Pod-War between Dick’s Burgers and In-N-Out. This resulted in a Dick’s side of the pod, an In-N-Out side of the pod and even a built-out Burger Decision Tree to group all the different type of burgers. – Dimitri Perera

7.  If any of you follow the Red Zingers, you’d know that Tim remains a steadfast soccer player in a men’s adult league. He was enthusiastically playing at our summer parties with 11-year old twins, his 10-year old son, and a fellow staffer who had played in college. Tim showed his talent by falling into the wading pool as he was showing everyone his foot skills. – Linnea & Alissa Soo

8.  Mike and Betti went to Purdue to talk about working with the university. First, we showed up an hour late, not knowing about the time change between Chicago and West Lafayette. Then, somehow Mike shattered a water glass that flew across the table and spilled water (and glass) over the client’s computer. Finally, Betti walked out with sunglasses, put them on and discovered she’d “stolen” them from the client. (No, we never worked for Purdue University.) – Betti, Mike & Teri Thompson (our potential Purdue client and former Safeco client)

9.  This one time, we drove out to Chateau Ste. Michelle for a meeting and Colby’s seatbelt wouldn’t unbuckle. She was basically stuck in the back seat of Amber’s car, and after a while, we were at the point where we were seriously having to debate, “Do we just leave her here while we do this presentation?” And I mean, look, it’s a seatbelt — there’s really no way to help someone out of that without bending a few HR rules. But Calvin ultimately freed her and we all grew closer that day. – Paul Balcerak

10.  And there are plenty of memorable moments about Jim and his vocal talents:

We once hosted a karaoke party for Seattle Children’s, where Jim got up immediately to sing joyfully, shake his hips like Elvis, and successfully recruited others to be his back up dancers. And now I think he’s eying folks to do the same for the 20th! – Rebecca Arbeene

Jim Copacino and Kate Gosser joyfully singing with the band at our 10-year C+F anniversary party at SAM Sculpture Park.

The Copacino guys, Jim and Chris, showing off their karaoke enthusiasm at Jim’s 60th birthday party at Greenwood Collective. Oh, then another time at Kona Kitchen. Oh, and then at the Rickshaw (more than once).

11.  Mike Hayward convinced to get out and dance at the 15-year C+F Quinceañera party at Kasper’s (by Katharine Fitzgerald—only a client could convince him) – C+F staff attending the Quinceañera

12.  During the 2001 earthquake, we were in Pioneer Square and my desk was in the historic part of the building. This is the day I learned I will never be the hero in a life-threatening situation. At first, I thought a big truck was passing along First Avenue so I stood up and headed straight for the plate-glass window. Everyone else was huddled in a door frame and Aaron (Chapman) called me over. I looked at him like a deer in the headlights and said, ‘Let me get my pocketbook.’ He had to yell at me to snap me out of it. I joined everyone in the door frame and I was so freaked out, Aaron probably has my fingernail marks in his arm to this day. – Cameron Wicker

13.  The HAL cruise from Vancouver to Seattle was a memorable week-end for many:

People still talk about how fun it was, what a great bonding experience it was for the staff and a great introduction to cruising and HAL. – Tonya Murphy

Agency HAL Cruise of 2016! It was probably the best work event I’ve been a part of in my career. Probably because we were all on a ship together, but it was the first time some of us ever talked to each other or really got to know one another. – Dimitri Perera

When we took the Holland American Line Cruise to Vancouver BC. The best part about the cruise was the Northern Lights club. We had the place to ourselves and spent the entire night dancing away. Who knew C+F had the best dancers? – Melody Kromer

14.  Coming on board as Strong Against Cancer was in full on development mode, and soon followed by its big debut during halftime of the Seahawks vs. 49ers Thanksgiving Day game. It was pretty cool to see Russell Wilson introduce Strong Against Cancer and Seattle Children’s to a national audience. Never had a simple flex pose taken on a more powerful meaning, and never had I been more thankful to work with such incredible people. – Rebecca Arbeene

15. In my first 6 months of working at Copacino+Fujikado I had the opportunity to sit in on a Symetra recording session. This session was particularly special because it wasn’t just a voiceover recording. We were recording a cover of Higher Higher by Jackie Wilson. We had a full band, complete with backup singers, trumpets, saxophones and a tambourine. It was such a remarkable experience to record a song from start to finish. – Melody Kromer

16.  Running down to the Walgreens in the middle of our Parking Santa green screen shoot with Sun (Yi) and Santa in tow to pick out new eyeglasses. It wasn’t nearly the weirdest thing that happened at Walgreens that night, for sure. – Andrew Gall

With our last four memories compliments of Tonya Murphy:

17.  When Mike lost an Apple Cup bet to Qwyn and Shah, and had to eat I think it was 4 packs of Easy Mac in one sitting. – Tonya Murphy

18. We were in the Pioneer Square office and a woman in the building across from us would walk around naked. One time I went to talk to Steve and he was super distracted, and later admitted it was because of the happenings across the street. He was actually irritated that I interrupted him. – Tonya Murphy

19.  The white elephant year when Jim had to leave early, but selected a gift before he left and it was “bald man comb” that Steve had brought. I thought Steve was going to have a stroke he was laughing so hard when he saw Jim had selected his gift. – Tonya Murphy

20. The white elephant year when Erin Hanson got the gift “15-minute massage, from Jim Copacino”. Maybe not the most HR appropriate, but I still laugh when I think about it. – Tonya Murphy

But wait, there’s more. It just wasn’t possible to stop at 20 stories at our 20th Anniversary.

21. Tim’s Tales (#1) As a driver of automobiles, Jim is a great copywriter. Stories of his adventures behind the wheel are legend. Such as the time he raced up First Avenue, late to a recording session. Miraculously, he found a spot right on the street in Belltown. Just like they show you in Driver’s Ed, he opened his door without looking. And just like they show you in Driver’s Ed, an oncoming car dramatically took off his door. “Hi guys. I’m gonna be a few minutes late.” – Tim O’Mara

Tim O’Mara
Director of Strategy and Consumer Insights
15 years

22. Tim’s Tales (#2) When I joined the agency, Betti was spending 2 full days a week at REI as acting Director of Marketing. As such, she occasionally missed C+F pitches. Jim came up with a handy device–a cardboard cutout of Betti’s head which he introduced in the meeting and it always got a laugh. One morning I arrived extra early, walked by Jim and Betti’s office and saw Betti’s disembodied head staring at me from the conference table. I jumped so high I think my head nearly scraped the ceiling. – Tim O’Mara

23. Tim’s Tales (#3) The Metal Roofing Alliance is a manufacturers trade organization that participates in a large annual trade show called—we kid you not—MetalCon. To introduce the MRA’s new logo and tagline that we created, the group staged an event at MetalCon that concluded with Jim and Tim acting as flag bearers and leading a 75-piece marching band through the show floor—to the bewildered looks of hundreds of conference attendees. – Tim O’Mara

24. The Chris Chronicles (#1) In April of 2008 I wasn’t working at Copacino+Fujikado. I left the agency in June 2006 to explore a little, working for the Mariners and in wine sales and marketing. By the Spring of 2008, I was missing the creative, collaborative environment of an agency and pondering making a return to agency life. Coincidentally Betti reached out to go to lunch. I thought it was going to be a “how-are-you-lunch,” but the conversation quickly turned to me coming back and working at C+F.

We had a great lunch, talking about my potential future at C+F and what would it mean if I returned. We had eaten at Julie’s Garden, a casual Southeast Asian eatery in Pioneer Square that was an agency favorite when we were located at 1st and Yesler. We finished lunch and Betti encouraged me to come back to the office and say hello to some people. Still in conversation, we got up from the table and obliviously walked out the door—neither realizing we hadn’t paid.

It wasn’t until we got back to the agency that we had a simultaneous realization we had skipped out on the check. Being frequent customers at Julie’s, while also fearing “Julie’s” wrath (and those who know Julie know THE wrath) if we were to show our face there again, the overdeveloped sense of responsibility that pervades our culture kicked in letting us know we must make good on our “free” lunch. And quickly. So, I quickly walked back to Julie’s, sheepishly entering the restaurant and explaining what had happened. She was fully aware, but luckily also thought it was funny. I paid the bill and then focused on my excitement about returning “home” to C+F. – Chris Copacino

Chris Copacino
Account Director/New Business
14 years

25. The Chris Chronicles (#2) I was 18 years old and working at the agency in the summer. I never knew exactly what my day would have in store for me. Help on client research? Sounds cool. A run to Dubs Inc? On it. Filing media invoices? Yep. Appear in a shoot as cheap (read: free) talent? I got you.

But one day I was greeted with a surprise. We were submitting an RFP to a hospital in Boise, ID and the team needed the entire night (and some of the morning) to finish the proposal. With the deadline for submission being close of business the morning it was finished, and the prospect requiring a hard copy submission, we had but one choice: SEND CHRIS. As I blissfully entered work that one summer day Betti greeted me with, “You’re flying to Boise this morning.” After realizing Betti wasn’t carrying out Jim’s dirty work of breaking the news I’d been sent to military school in Idaho, I was told about the RFP, the looming deadline and the need for me to get a cab to the airport pronto with the RFP in hand since my flight was leaving in a couple hours.

So I did just that. Off to SeaTac, boarded a Horizon Air flight to Boise. Touched down in the “City of Trees” (true nickname), hailed a cab to the hospital, dropped off the proposal—with confirmation of receipt for those scoring at home—in plenty of time, had a nice lunch in the summer Idaho sun and then headed back to the airport for my return flight to Seattle. All in a day’s work, right? Well, yes. And it was actually a great lesson for my future career in agency life: Flexibility. Because you never know what a day is going to bring. And if you need any Boise lunch recommendations, well, I got you. – Chris Copacino